
Last week, I got a Voxer message from a client at 9:30 PM. Three years ago when I was building my business with toddlers underfoot, I would’ve answered it immediately, exhausted and resentful.
But now?
I saw the notification, smiled, and went back to watching Netflix with my husband.
This doesn’t mean I just decided to stop caring about my clients. The difference is I finally learned something crucial about being a mom in business: boundaries have nothing to do with keeping people out, they’re about protecting what matters most.
Here’s what I believe every mom entrepreneur needs to hear:
Your family needs the real you at the end of the day, not the exhausted shell of you that’s left after giving everything to your business.
After years of trying to be everything to everyone (hint: it doesn’t work), I’ve discovered that you really only need three types of boundaries to run a successful business while actually being present for what really matters, whether that’s date night on the couch or bedtime stories. Nothing overly complicated, just three core boundaries that protect both your business and your family.
You started your business because you wanted (and needed) flexibility. You wanted to be at the school play. To handle sick days without begging a boss for permission. To build something meaningful while raising tiny humans.
But somewhere between launching your business and trying to prove you’re “serious” about it, things got messy.
Suddenly, you’re answering client emails during bath time, saying yes to projects that have you working through family movie night, and feeling guilty no matter what you choose: work or family.
But I’ve discovered that lacking boundaries doesn’t make you a superhero and it certainly doesn’t make you a better business owner. Instead, it just leaves you feeling like a burned-out mom who’s failing at both business and motherhood.
I often think back to a story my very first boss told me. It changed my perspective forever. He said, “Unless someone is literally on an operating table with their chest cracked open, very few things in business are truly urgent.” Yet here we are, treating every client request like a dire emergency.
You know what IS urgent?
You know what’s NOT urgent?
Let’s put it in perspective for a minute:
Your children will remember if you were present. Your clients will not remember if you responded to their email in 5 minutes versus 5 hours.
After burning myself out in those early years when my kids were young, I discovered that three simple boundaries made all the difference. These aren’t rigid rules that make you feel trapped. They’re guardrails that can help keep you sane.
The first thing I recommend you do is set clear parameters around communication. This means how you will communicate with clients (and team members) and how often.
Here’s my communication setup:
How I make it stick: I tell every new client and team member upfront: “I’m a mom first. I’ll give you my absolute best during work hours, but evenings and weekends are for my family. If that’s a dealbreaker, we’re not a good fit.”
You know what? Not a single client has walked away. Most actually respect me MORE for it.
As for my team? My copywriter is also a mom and this family-first precedent we’ve set together is one of the many reasons we have enjoyed working together over the years.
For the moms in the back: Your kids don’t understand why Mommy is always on her phone. But they DO understand when you say, “Work time is over, now it’s family time.” Model the boundaries you want them to learn.
Quick Disclosure: The ClickUp link I shared above is an affiliate link, which means when you click the link and make a purchase, it won’t cost you more, but I may receive a commission for sharing this with you. I promise I only ever share what I use and love, so I’d be sharing these with you anyway!
Next, consider what promises you can make to your clients without overextending yourself. What is realistic for your current lifestyle? This might have to change if your business has evolved with you, pre-kids to now!
What this looks like for me:
My work-life non-negotiables:
What I’ve learned: Clients actually prefer this clarity. They know exactly when they’ll hear from me and can plan accordingly. No more anxiously waiting for responses or wondering if I got their message.
If it’s not on my calendar, it doesn’t exist. Period.
I can’t be in two places at once afterall!
This means I liberally block off time for:
The solution: I share my general availability with clients and team members, but they don’t need to know if a block says “client work” or “kindergarten field trip.” A boundary is a boundary.
For team members: “I see you requested a meeting during my blocked time. That doesn’t work for me. Here are three alternatives…”
For clients: “I’m unavailable then, but I can offer these times instead…”
For family: “Mommy has a work call then, but right after we can [specific activity they’re excited about].”
Ready for the sentence that revolutionized my business?
“I’ve structured my business to be fully present for my family, which means I’m also fully present for my clients during work hours.”
This reframes boundaries as a BENEFIT, not a limitation. Clients get focused, energized attention instead of scattered, exhausted responses at midnight.
I used to think being “flexible” meant saying yes to everything. Here’s what that actually looked like:
Here’s what nobody tells you about setting real boundaries as a mom entrepreneur:
You don’t need to implement all of this at once.
Start here:
Week 1: Choose your office hours. Just decide on them. You don’t even have to tell anyone yet. Simply notice how it feels to have them defined.
Week 2: Set up an email signature or auto-response that shares your response timeframe. “I check emails twice daily and respond within 24 business hours.”
Week 3: Block one recurring family commitment in your calendar as non-negotiable. School pickup, Friday pizza night, whatever matters to you.
Week 4: Practice saying, “That doesn’t work for me, but I can offer [alternative].” No explanation needed.
Consider this your official permission slip to:
You didn’t leave your corporate job to become a 24/7 employee in your own business. You left to create freedom, flexibility, and presence for your family.
Your business should support your life as a mom, not compete with it.
Every boundary you set models for your children that it’s okay to have limits, that work-life balance is possible, and that their needs matter.
Ultimately, your clients hired you for your expertise, not your availability. Your family needs you for your presence, not your perfectionism.
Start with one boundary this week. Just one.
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Because your business should fuel your family life, not compete with it.